Latest Software & Apps News

📅February 19, 2026 at 1:00 PM
Mobile app usage surges globally, AI disrupts SaaS models, security platforms expand on cloud marketplaces, and custom software markets boom amid enterprise shifts.
1

Adjust Reports 10% Global App Install Growth in 2025

Global app installs rose 10% year-over-year in 2025, with sessions up 7%, signaling sustained mobile momentum.Source 1 Casual games saw 19% install growth and 37% session boost, while e-commerce and finance apps also expanded.Source 1 iOS ATT opt-in rates climbed to 38% globally into Q1 2026.Source 1

2

Mistral CEO Predicts AI to Replace Over Half of Company Software

Mistral AI CEO Arthur Mensch states over 50% of SaaS spending could shift to proprietary AI apps as companies build custom solutions.Source 2 Firms are modernizing IT by replacing legacy systems with AI-driven workflows in days.Source 2 Basic data systems will persist as foundations for AI applications.Source 2

3

Microsoft and CrowdStrike Integrate Falcon Platform on Azure Marketplace

CrowdStrike's Falcon platform is now available on Microsoft Marketplace, using Azure Consumption Commitments for easier procurement.Source 3 This enables rapid deployment of AI-native security across endpoints, cloud, and identity.Source 3 Experts note it accelerates security aligned with cloud investments.Source 3

4

Clinical Trials Software Market to Reach $34.15B by 2035

The global clinical trials support software market is valued at $14.31B in 2026, projected to hit $34.15B by 2035 at 10.15% CAGR.Source 4 North America leads, while Asia Pacific grows fastest due to pharma research and digital adoption.Source 4 AI-based solutions drive expansion in emerging economies.Source 4

5

Custom Software Market Projected to Surge to $213B by 2035

Custom software industry expected to grow from $50.6B in 2026 to $213.4B by 2035, capturing 67% market share.Source 5 Enterprises shifting from platforms to bespoke builds for tailored needs.Source 5 This reflects long-term reliance on customized enterprise solutions.Source 5

6

Gaming Apps Lead Mobile Growth with Session Length Increases

Casual games recorded 19% install growth and 37% session rise in 2025, with average sessions at 26 minutes, up 15%.Source 1 Hyper-casual games saw 4% installs and 31% sessions growth.Source 1 Multi-platform trends boost demand for integrated analytics.Source 1

7

E-commerce and Finance Apps See Strong Session Gains

Global e-commerce app sessions increased 5% YoY in 2025, peaking 10% above average in November.Source 1 Finance apps surged 21% in sessions.Source 1 AI integration aids real-time adaptation and audience segmentation.Source 1

8

iOS ATT Opt-in Rates Continue Climbing Worldwide

Global ATT opt-in rates for iOS reached 38% in Q1 2026, up from 35% prior year; gaming at 39%.Source 1 Publications gained from 18% to 26%.Source 1 This supports marketers' measurement priorities.Source 1

9

AI Evolves to Core Infrastructure in Mobile Marketing

Adjust's 2026 report highlights AI as embedded infrastructure for data analysis, segmentation, and generative utilities.Source 1 It coordinates spend and adapts experiences in real-time.Source 1 Marketers prioritize integrated measurement amid multi-platform shifts.Source 1

10

CrowdStrike Falcon Enhances Cloud Security with Microsoft

Alliance allows Falcon deployment via single lightweight agent for endpoints, cloud, and AI protection.Source 3 Customers like Gap Inc. praise agility for secure innovation.Source 3 Streamlines against breaches without budget delays.Source 3

11

Asia Pacific Drives Clinical Trials Software Boom

Region's fastest growth fueled by biotech research, clinical activity, and healthcare IT investments.Source 4 Cost-effective operations and government support accelerate AI trial management.Source 4 Patent expansions boost market.Source 4

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