Latest Gaming News
PRAGMATA Sells 1 Million Copies in Two Days
Capcom's sci-fi action-adventure game PRAGMATA has sold over 1 million units worldwide just two days after its April 17, 2026 launch on PS5, Xbox Series X|S, and Steam. The Nintendo Switch 2 version launches April 24 in Japan and Asia, marking a strong debut without prior brand recognition.
Capcom highlighted the momentum from marketing efforts in their press release.
Sanrio Launches New Gaming Brand Sanrio Games
Hello Kitty creator Sanrio announced Sanrio Games, a new brand to monetize characters in the growing global games market. It debuts with a party game for Nintendo Switch and Switch 2 this fall, planning 10 titles over three years.
The initiative includes a 10 billion yen investment and features a wide range of characters in avatar-based gameplay.
Hacksaw Gaming Partners with Good Times Studios
Hacksaw Gaming added Good Times Studios as the tenth partner on its OpenRGS platform. The studio launches its debut title Avalanche alongside the partnership announcement.
Hacksaw (STO:HACK) continues expanding its remote gaming server offerings.
Tamatem Acquires Playable Factory for Ad Tech Expansion
MENA publisher Tamatem acquired Istanbul-based ad tech firm Playable Factory, which has delivered over 90,000 playable ads and 30 billion impressions. The move shifts Tamatem to a full-stack AI-first gaming platform, backed by recent $10M funding from Square Enix and Krafton.
It enables vertical integration from publishing to ad tech globally.
Major Publisher Targets 70% AI Automation in QA by 2027
Gaming budgets have normalized at $300 million, with one major publisher aiming for AI to automate 70% of QA and debugging tasks by 2027. This reflects industry expectations for AI to cut costs in high-budget development.
The trend highlights AI's growing role in streamlining production.
Sanrio Plans 10 Gaming Titles Over Three Years
Sanrio's medium-term plan outlines at least six titles with 10 billion yen (S$80M) investment in development and marketing. Several projects are in pre-production, with a second release by March 2027.
Games feature Sanrio characters in a customizable town setting.
Tamatem Raises $10M Led by Next Ventures
Tamatem secured $10 million funding led by Next Ventures, with Square Enix and Krafton participating, to scale beyond MENA. This supports its transition to a comprehensive gaming and ad tech company post-Playable Factory acquisition.
The funds accelerate global AI-first platform growth.
Sanrio Expands Characters into Interactive Entertainment
Sanrio follows peers like Bandai Namco and Nintendo in leveraging IP across games, reflecting Japanese firms' diversification strategy. Sanrio Games taps into the fast-growing market with character-driven titles.
A Hello Kitty Hollywood movie is slated for 2028.
Good Times Studios Debuts Avalanche on Hacksaw OpenRGS
Good Times Studios' first game Avalanche launches via Hacksaw's OpenRGS, marking its entry as the platform's tenth studio. The partnership enhances Hacksaw's growing ecosystem for game developers.
Contact ir@hacksawgroup.com for more details.
Capcom's PRAGMATA Achieves Fast Start Milestone
Despite no brand recognition, PRAGMATA exceeded 1 million sales rapidly post-launch on April 17, 2026. Available now on major platforms except delayed Switch 2 in Asia.
Capcom credits marketing for the blockbuster performance.